When building a brand, one of the most important legal steps you can take is registering your trademark. But should you register your brand name or your logo first? In this guide, we’ll break down the key differences between word marks and logo (i.e. design) marks, and help you decide which one to file first.
I talk to a lot of entrepreneurs at every stage of the business life cycle and am getting better and better at spotting their business mistakes. I talk to beginner entrepreneurs and small business owners that are just getting started and aren’t sure what to do next, I talk to CEO’s of million dollar companies,
Are you wondering what those little trademark symbols really mean? I’m talking about TM and SM and ®… Or do you wonder how to properly use them in your business? Then you are in luck. Today we break down everything you need to know about those symbols and share with you how to use them
One of the scariest things to happen when you are building a new online business is to receive a trademark cease and desist letter. As a result of an ever-increasing number of pandemic-induced online businesses, the number of names available through the U.S. Patent and Trademark Office is decreasing. There are only so many names
Most entrepreneurs never get sued… until they do. Are you one of those entrepreneurs who puts off legal “because I’ll never get sued”? This is a great way to save some money and time by punting the ball down the road… until it isn’t. But chances are, getting sued by a client or customer is
Many people are confused about what trademarks they should file first. Should you go with your business name? The name of your podcast? Your slogan or logo, or even you signature course? Today we review which types of trademarks you might have in your business, which to register first, and why you shouldn’t register them
If you are an entrepreneur who is looking to start and build a profitable brand online, one of the first things you need to do is claim the legal rights to your name. Unfortunately, there are two huge mistakes that people make when filing trademark applications on their own that will cause their filing to
Today I want to talk to your about one of the biggest legal mistakes I see entrepreneurs, specifically online entrepreneurs make when they are starting their businesses. And no, it’s not stealing classified documents and claiming that you thought they belonged to you… No, this mistake is far worse and could potentially cost you hundreds
One of the most common questions I get from clients looking to set up an LLC is “what is the best state to form an LLC for online business?” Fortunately, this is the one of the easiest decisions you will ever have to make. In almost every situation, when it comes to LLC formation, your
